An IT company whose services a non-technical buyer can tell apart.
- Build
- Marketing site
- Scope
- 12 pages, one enquiry form
- Our role
- Built from scratch
- Stack
- Next.js · React · Tailwind
Managed IT, security work and hardware supply all read the same on a page. The person who signs off is a director rather than an engineer, and a buyer who cannot tell the services apart does not call.
What we did
Gave each service its own page, so a buyer lands on the one thing they came for instead of a list of everything.
Wrote a straight comparison of outsourced against co-managed IT, because that is the question that stalls the decision.
Pointed every page at a single enquiry form, so there is one thing to do and no hunting for a contact detail.
Added a report and a resources section for the visitor who is still reading and not ready to talk yet.
Every service its own page
Twelve pages with each service separated, all of them routed to one enquiry form.
Arorwet Secondary School
A school site the office updates itself, without paying anyone.
Read the case study